- ISIN: 978-81-8400-640-7
- Genre: Non fiction
- Publishers: Random House
- Price: Rs. 199/- (I received the book for review from the publisher)
When it comes to getting ahead in life, who we know is as important as what we do. How do you draw people to you? Impress the powerful? Make an impact and extend your circle of acquaintances? Cultivate influential friends? Suhel Seth, a man who knows almost everyone there is to know in the country, brings you the ultimate guide to social success. From the secret to throwing a successful party to the benefits of befriending the less important half of a couple, he gives you canny advice and strategies to become a successful networker. Inspiring, provocative, and wise, Get to the Top is the ultimate book about wielding soft power.
Behind The book
About the author
Suhel Seth is the Managing Partner of Counselage India, the only strategic brand management and marketing consultancy in the country advising chairpersons and CEOs on branding and marketing. His clients include R.K. Krishna Kumar of the House of Tata, S. Ramadorai of TCS, Analjit Singh of Max Hospitals, Pawan Munjal of Hero Honda, Sanjiv Goenka of the RPG Group, and Prannoy Roy of NDTV. Suhel writes columns in The Financial Times, Hindustan Times, The Telegraph, and The Indian Express on current affairs and has co-authored two books on Calcutta with Khushwant Singh and R.K. Laxman.
Suhel Seth is a man who needs no introduction and a book coming from him on social success if definitely one that needs to be read and re-read. He is known for his brutal honesty but more than that I admire the man for the amount of knowledge he has.
This book revealed a lot of newer aspects to me. There was a time when I used to wonder why I can’t talk beyond a point with some people, he has answered it for me. People who are well read, well-travelled and who are intelligent prefer people who are mentally stimulating than anything else. And that is where I believe my social skills lay!
This book is like the bible for social success each and every lesson so minutely explained that you would feel the author is delivering them to you in person. He has also shared the pros and cons of each and every action to ensure the reader very well knows what to expect after doing something. Believe me when I say this man is a finishing school in himself. The way he talks, he carries himself and he portrays himself – it is all a learning in itself. The language is so easy to understand and interpret that it makes all the lessons more interesting and gripping for he writes in a conversational style not leaving a single boring moment in the whole book.
A read for all those who aspire to be socially successful – this book holds the key to it all.
This book is like choco mint cookies - crispy, chocolatey, cool like a mint and crunchy!